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Everything Else
iPad 3 hits Australian shores
Tech company Apple has today announced the launch of its newest tablet computer, which it has dubbed the ‘New iPad’.The…
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Everything Else
Value proposition
As a newshound, I begin my day with a quick scan of local and international newspapers. Inevitably, an article will…
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Everything Else
Social media and franchisees – a dangerous mix?
Like all business owners, franchisors are responsible for the messages that are being sent out about their business. Whether sent…
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Everything Else
Wikipedia shuns GoDaddy
The Wikimedia Foundation, which operates a number of websites, including Wikipedia, has moved its domain portfolio away from long-time provider…
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Everything Else
Should your business use tablet computers?
When Nett spoke to a handful of early adopters of the iPad in 2010, it appeared that small businesses were either using tablets…
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Business
It’s time to get emotional
Emotion is a powerful marketing tool.When used in advertising, it increases retention and motivation to buy, as it is more…
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Business
The power of case studies
Case studies. They may not sound like the most exciting stories in the world. But they can be among the…
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