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Business
It’s time to get emotional
Emotion is a powerful marketing tool.When used in advertising, it increases retention and motivation to buy, as it is more…
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Business
The power of case studies
Case studies. They may not sound like the most exciting stories in the world. But they can be among the…
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Everything Else
Timing in email marketing
There are many factors that are vital to the success of an email marketing campaign.Having a good design template is…
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Entrepreneurship
A franchisor’s responsibilities
If you are planning on expanding your business into a franchise and recruiting franchisees, there are certain responsibilities as a…
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Everything Else
2.6 million tablet devices sold in Australia
Analyst firm Telsyte has released a report that claims 2.6 million touchscreen media tablets have been sold in Australia.The research…
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Everything Else
Carbon tax and small business
Like most businesses owners, Tony Liddy spends a lot of his time with his head down and his focus on…
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Everything Else
Measuring productivity: outcomes vs. hours
Thanks to the internet – and especially to social media – staff now have more distractions to choose from than…
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Business
Customer-focused writing (and why you should use it)
The world of business writing has come full circle when it comes to communicating with customers. In the past, people…
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Become A Better Entrepreneur
No matter if you are interested in learning more about The Center for Rural Development, The Kentucky Highlights Investment Corporation,…
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Everything Else
The Connection Constant
Or: Why it’s never going to be easy to get through to people (and why that’s a good thing.)With our…
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