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Business
Working remotely
Gone are the days when owning a small business meant you had no option but to pay rent for a…
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Interviews
The customer always remembers
Not long ago, I got robbed. A thief managed to penetrate a locked door to steal my wallet. I lost…
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Everything Else
Mobile marketing – you can’t afford to ignore it
Nowadays it’s hard to find a single person without a mobile phone. For business and pleasure, we’re all busy interacting…
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SEO
5 ways to stand out in search
In the rush to make a page relevant to its target keyword, many businesses overlook the need to stand out…
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Social Media
Domain name registration adds $475 million to Australian economy
Australian domain names (using ‘.au’) contributed $474.7 million to the economy last financial year, according to a new report from Deloitte Access…
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Business
Facebook tells 1000 words: when does ‘Like’ really mean like?
Big brands and small businesses alike seek to build their fans and followers online. If they are lucky, their fans…
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Business
Business letter writing etiquette
You might think that the old-fashioned letter has become a relic of the past, but it’s still in wide use…
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Business
Reasons to be cheerful
I’m not a big one for New Year’s resolutions. My view is summed up in a cartoon I saw recently:…
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Interviews
How do I become an effective leader?
To be in a position of leadership is a privilege and a responsibility. Leadership requires the ability to multitask and…
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Everything Else
Julia Gillard appoints Mark Arbib as Small Business Minister
Prime Minister Julia Gillard has appointed Mark Arbib as the new Minister for Small Business in her cabinet reshuffle.In a…
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