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Technology
Upwardly mobile advertising
I IBM Coremetric’s Annual Benchmark Report was recently issued about the results of last year’s Black Friday sales, medications and the results were stunning.…
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Business
Why color is important in branding
Colour is crucial to every brand, regardless of the size of the associated company. It can help build consumer familiarity…
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Startups
A simple business plan for online retail startups
I’ve been doing some reading about successful online retail startups and talking to some other people in the space and…
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Everything Else
Why you need SEM
Every small business wants to get more online exposure for their brand online. This is why search engine optimization (SEO)…
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Everything Else
Is VoIP ready for small business?
The premise of VoIP is a very attractive one for small businesses. It allows businesses to replace their dedicated phone…
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Everything Else
Accounting in the cloud
While cloud computing was one of 2010’s big buzzwords, much of the hype simply boiled down to more businesses using…
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Technology
Tools to help you manage freelancers
Using freelancers is one of the best ways to grow your business or get your start-up off the ground. Managing…
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Everything Else
What level of customer service is best for your business?
There are essentially two ways to think about customer service in your business:1) as a marketing tool, or2) as a…
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Everything Else
Does Flash work for small business?
Does Flash still have a place in web design? If so, should small businesses use it?The next time you talk…
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Business
PR – why DIY is easier than you think
Ever sat in the doctor’s waiting room, flicked through a magazine, spotted a competitor quoted in a feature, and thought,…
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